GOOGLE PIXEL 8 & 8 PRO

LAUNCH EVENT

Concept
& context

For the launch of the Google Pixel 8 in France, we deployed the first physical Google Pixel experience, to help people adopt the product and its innovations. Journalists and influencers were invited to focus on AI, during a keynote broadcast and at training sessions. A human-centric, experiential path inspired by everyday life was created to encourage guests to project their ideas and create content. Several booth demos highlighted the device's key functionalities.

KEY FIGURES
& KPIs

  • 4.7K
    SOCIAL POSTS
  • 46.2K
    ENGAGEMENTS
  • 286M
    IMPRESSIONS
  • Influence
  • Production

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